Forward Investment Partners has backed fashion knitwear brand Wool and the Gang. Forward participated in the $2.8 million seed funding round alongside Index Ventures, Wellington Partners and MMC Ventures.
Forward Investment Partners, the venture capital fund of Forward Internet Group, is pleased to announce its investment in Wool and the Gang, the innovative fashion knitwear brand where all pieces are made unique, never from a factory. Forward participated in the $2.8m seed funding round alongside fellow tech investors such as Index Ventures, Wellington Partners, and MMC Ventures. The investment will enable Wool and the Gang to build on its fast-growing reputation for sustainable fashion, which harnesses the power of the internet and the creativity of the maker movement. As part of this, Wool and the Gang have launched a new collection made and customised by a community of makers – the Gang Collection – as well as started the expansion of its existing markets in America, UK, Europe and Japan. Forward Investment Partners invests its own money in the companies it backs – without shareholders or limited partners, the firm is focused on maximising long-term success. Investments already made by Forward Investment Partners include Hailo, Zopa, Appear Here, Hubbub and BlikBook. Nic Brisbourne, Managing Partner, Forward Investment Partners, said, “We’re really excited to be investing in Wool and the Gang. Lisa, Aurelie and Jade make a great team and the community based manufacturing model gives us strong economics and unbridled scope for personalisation and other product enhancements.”
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Forward Internet Group (“Forward”) is a London-based investment group established and managed by entrepreneurs. Forward creates, acquires and invests into web and consumer businesses, nurturing ideas, enabling growth and optimising brands.
Forward was established in 2004 as TrafficBroker, an affiliate marketing company. Today Forward operates three investment divisions: Forward Private Equity enables transformative
growth for companies with established management teams; Forward Investment Partners provides venture and growth capital for start-ups; Forward Labs supports entrepreneurs in residence with seed capital, advice and support. Since 2004, Forward has invested in over 40 companies, including uSwitch, Zopa, unbound, Hailo, Hubbub and DropWines.
For further information, please visit www.forward.co.uk About Wool and the Gang Wool and the Gang is a global fashion brand that believes in exceptional design that’s Made Unique. Never factory made, each Wool and the Gang item is handcrafted or knitted by The Gang – our team of artisans and makers around the world. Wool and the Gang has made knitting cool, with millions of fans from around the world taking up their knitting needles. Co-founded by Central Saint Martins textile design graduates Jade Harwood and Aurelie Popper in 2008 who previously worked at Alexander McQueen and Balmain, Wool and the Gang’s development, designers and warehouses are located in Dalston, East London – an area increasingly known as a fashion hub, which is also on the fringes of Tech City.