Inventus Capital Partners backs children’s book app FarFaria

FarFaria has raised $3.25 million in Series A funding. Inventus Capital Partners and various unnamed angels led the round. Based in San Francisco, FarFaria is an iPad app that has access to over 600 illustrated children’s books.

PRESS RELEASE

San Francisco, CA — FarFaria (www.FarFaria.com), the leader in digital children’s books for iPad, announced today the closing of $3.25 million in Series A led by Inventus Capital Partners and various prominent angels.
“Getting kids excited about reading is the best way to set them up for a successful education and a bright future. We are on a mission to make reading more accessible and more fun for children. We see this mission as a global one that can have a massive impact, and we’re thrilled to have Inventus behind us,” said Ajay Godhwani, CEO of FarFaria. “With their industry experience and hands-on approach as investors, the Inventus team will be an excellent asset to our company’s development, and we are honored to have their support.”
FarFaria gives families unlimited access to over 600 illustrated children’s books, with five new stories added each week, for $3.99 a month. The app’s engaging story-discovery features make it easy for kids to find new stories and fuel their love for reading.
Key Features of the iPad app include:
Unlimited reading from a library of more than 600 stories.
Five new, engaging books added each week.
Interactive book-finding experience is fun for kids and easy for parents.
Every story can be read aloud with the Read-to-Me feature.
Reading-level badge on every story cover makes it easy for kids to build-up their skills.
With its extensive library of children’s books licensed from some of the most recognized publishers around the globe, FarFaria makes story time a fun and enjoyable experience for children and parents alike.
“With 40% of children between the ages of 2 and 9 owning their own tablets in the US, companies like FarFaria have an incredible growth potential and we are thrilled to be working with them,” notes board member Manu Rekhi, Inventus Capital Partners. “Subscription-based digital services like FarFaria are a key theme at Inventus.”
“The book publishing industry is in a profound transformation toward a new digital age, and FarFaria offers families a wonderful tool for bridging the gap between traditional and digital forms of reading,” said Kristen McLean, Founder and CEO of Bookigee. “On the publishing side, FarFaria offers publishers and authors a high-quality platform to distribute their content and track usage–a platform that children genuinely love to use. Children are very influential in the app choices families make. As the shift toward e-books and e-readers progresses, well-designed apps and services with high “kid appeal” like FarFaria are poised to disrupt the market.”
For more information on FarFaria, visit www.FarFaria.com.
About FarFaria
FarFaria is an iPad app that provides the perfect storytime experience. With more than 600 amazing children’s stories—and five new ones added each week—story time has never been easier. Created for children ages 2-9, FarFaria helps children develop a passion for reading and encourages families to spend quality time reading together. FarFaria’s engaging story-discovery experience encourages children to stumble into new stories they’ll love forever. Founded by individuals with backgrounds from Disney and McGraw-Hill, FarFaria is based in San Francisco, CA. For more information, visit www.FarFaria.com or download the app in the App Store.

 

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