Experienced branding, marketing and PR executive.
BackBay Communications is led by President Bill Haynes. Bill has 20 years of financial services branding, marketing and public relations experience. He has deep financial and professional services industry knowledge, and strong relations with top broadcast and print media.
Bill's client experience includes ACG (Association for Corporate Growth), Advisors Asset Management, Ameritrade, ArcLight Capital Partners, Brown Brothers Harriman, Chubb Corporation, Constitution Capital Partners, Eagle Investment Systems, Goodwin Procter, Grant Thornton, IRON Financial, Karen Clark & Company, Lava Trading, Majestic Research, Nautic Partners, Pamlico Capital, Pipeline Trading, Ridgemont Equity Partners, River Associates, The Riverside Company, Scudder, The Sterling Group, TA Associates and TD Bank.
Bill holds a B.A. in Anthropology from Princeton University and an M.A. in International Relations from the University of Chicago.