Last week, brand-naming expert David Placek – who has come up with Blackberry, Powerbook, and Scion, among other powerful brands – told peHUB readers that the key to a good brand is its ability to capture the right sounds, the right story, and the right associations, often in a single word. You know when a [...]
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The Internet is littered with search engines that tried and failed to stand up to Google, but Blekko backer Saad Khan doesn’t expect the same fate for his startup. “I don’t need to have a $100 billion company to call it a success,” says this CMEA Capital partner, whose firm, along with Marc Andreessen, Ron [...]