Cleantech’s Nemesis: Consumer Awareness Still Lags

Posted on: March 16, 2011 by mboslet3 Comments »

Ever wonder why cleantech has been slow to take off? Ok, sure. The technology is still immature. Solar cell efficiencies are relatively low and the smart grid is, well, hardly a grid. What’s more, until now, energy has been relatively inexpensive. But there is another big reason, in fact the big elephant in the room: [...]