Postcard on the Run has formed On The Run Tech, its parent company that specializes in building mobile apps that let users create customized physical products right from their mobile device. On The Run Tech recently closed a seed round of $1.3 million bringing the total amount of funding to date to $2 million. Selena Gomez, an investor and creative advisor to the company, participated in the new round along with Crosslink Capital, Crosscut Ventures, Siemer Ventures, Miramar Venture Partners, Newport Coast Investments and Double M Capital among other investors.

Connecticut Innovations and DFJ Frontier co-led a $3.2 million financing round for Zadspace Inc. The company’s software-as-a-service-based platform is designed to help retailers deliver highly targeted advertisements on packages shipped to consumers. New investors Cava Capital, LaunchCapital, and individual investor David Zucker joined the round along with existing shareholders Crosscut Ventures and The Gideon Hixon Fund.