Zappos CEO Tony Hsieh is endeavoring to do something more ambitious than ever before. He’s trying to transform 1.5 miles of arid, dust-caked downtown Las Vegas into a bustling entrepreneurial center with up to $350 million of his own money. The question is whether he can pull it off without someone to simply say, “no.”
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Much has been written about how popular crowdfunding sites like Kickstarter are merely scratching the surface of a big funding vacuum – and taking on venture capitalists in the process. But Kickstarter may ultimately evolve into more than a replacement to VC or even a lead-in to it. Today, in fact, it becomes a direct retail outlet for a fully baked product.