Techdirt raises insider round


Technology analyst and consultancy firm Techdirt raised a $600,000 round from six investors including each member of the five-person management team, documents show.

The firm, founded a decade ago, runs a popular technology weblog. It started a customized information aggregation product called InfoAdvisor in the spring. It launched a conference called “Techdirt Greenhouse” during 2006 and sponsored by Accel over the summer. This past fall, the firm began offering blogger focus groups to corporations who want to better understand how their products will be accepted in the market in a product called Insight Community.

The firm has one investor who is not listed on the regulatory filing.

Analyst firms did well in 2006. Shares of Gartner (NYSE: IT) rose 53% during 2006 to $19.79 and shares of Forrester Research (Nasdaq: FORR) improved 45% to $27.11.