Pug Pharm Productions Inc. said it raised $1 million in a Series A round led by Goal Holdings. The company is developing gamification technology.
Pug Pharm Completes Series A Round Financing
Best-in-Class Technology Platform and Large Market Potential Attract Investors
VANCOUVER, BC – October 30, 2012 – Pug Pharm Productions Inc., a technology leader in customer gamification, retention, and activation, announced that it has closed a $1.0 million Series A investment round to fund business expansion.
“We are pleased to partner with our lead investor, Goal Holdings. This injection of capital will aid in our aggressive business development efforts to expand the customer base for our Picnic™ Customer Engagement Engine. We, along with our investment partners, see the tremendous potential of our Picnic™ Customer Engagement Engine to address a huge market for online audience retention and activation,” said Steve Bocska, CEO of Pug Pharm.
“Pug Pharm impressed us with their world-class platform solution that brings together the best elements of the rapidly growing fields of gamification and social media. The Pug Pharm team is focused on leveraging their extensive video game design expertise to deliver the same addictive gameplay mechanisms found some of the world’s most successful video games to their clients.,” said Farhad Ebrahimi, lead investor with Goal Holdings.
About Pug Pharm and the Picnic™ Customer Engagement Engine
Incorporated in 2008, Pug Pharm Productions Inc. (www.pugpharm.com) is a technology leader in customer gamification, retention, and activation. Pug Pharm’s Picnic™ Customer Engagement Engine is a platform designed to create community culture through gameplay and was built over the past 3+ years by a team of veteran game designers, web technology experts, and software-as-a-service product managers. Picnic™ is the world’s first technology platform that simultaneously delivers engagement, motivation, rewards, social matchmaking, item-based gameplay, and direct monetization possibilities.
About Goal Holdings Group
Goal Holdings Group is a privately held venture capital company based in Vancouver, BC. Goal Holdings Group provides a comprehensive range of custom financing solutions to eligible companies, and is involved in high level business development work, strategic alliances, joint venture projects and mergers & acquisitions. More information about Goal Holdings can be found at:http://www.goalholdings.com/