Maveron, Madrona Venture Group lead $14 mln Series A funding in Pro.com


Maveron and Madrona Venture Group have led a $14 million Series A funding in Pro.com, a pricing engine for estimating the cost of a home project. Some previous investors joined the funding round. Pro.com previously raised $3.5 million in seed funding from investors including Andreessen Horowitz, Madrona, Redpoint, Bezos Expeditions, Two Sigma Ventures and Sherpa Ventures. Dan Levitan, co-founder and partner of Maveron, and Scott Jacobson, managing director of Madrona Venture Group, will join Pro.com’s board of directors.

Press Release

Pro.com, the most comprehensive nationwide pricing engine for estimating the cost of a home project, today announced it has raised $14 million in Series A funding. The round was co-led by Maveron and Madrona Venture Group, with participation from a number of previous investors. This is the largest co-led round by the two Seattle-based investors to date.

“One of the special joys of what we do is partner with entrepreneurs who have the drive, passion and commitment to solve specific, granular problems that consumers face every day. Anybody who’s had work done on their house—plumbing, painting, installations, whatever—knows it can be an ordeal”

“We’ve seen a really positive response to Pro.com since our launch in May, and this funding round is an excellent opportunity to build on that momentum,” said Matt Williams, founder and CEO of Pro.com. “Maveron and Madrona Venture Group are firms rooted locally in Seattle that both have tremendous consumer product experience – we are truly honored to have both of them leading the round.”

Within the first few months following the launch of Pro.com, over $140M in home projects were estimated through the site from customers across 22 percent of U.S. zip codes. The most common home projects estimated or booked through Pro.com include: painting a room, installing flooring or carpet, and repairing drywall.

Pro.com will use the funding to continue to grow its national customer base and add more home service professionals to its marketplace. As part of this round, Dan Levitan, co-founder and partner at Maveron, and Scott Jacobson, managing director of Madrona Venture Group, will join Pro.com’s board of directors.

“One of the special joys of what we do is partner with entrepreneurs who have the drive, passion and commitment to solve specific, granular problems that consumers face every day. Anybody who’s had work done on their house—plumbing, painting, installations, whatever—knows it can be an ordeal,” said Levitan. “CEO Matt Williams and the team at Pro.com are offering an entirely new, yet simple approach that removes the nightmare for both customers and home-improvement professionals in a way where the choice to use the product is simply a no brainer. We’re all in on Pro.com and it’s a privilege for us to join them on their entrepreneurial journey.”

Pro.com’s goal is to provide a seamless experience to homeowners who are looking for a better way to accomplish their home improvement projects. It gives instant, real-time estimates and recommendations for any home project, ranging from painting a room to remodeling an entire kitchen. The company’s technology provides real-time pricing estimates and selects home services professionals in a customer’s local area to match the customer with the right Pro. Pro matching is based on more than a dozen specific attributes including expertise, ratings and proximity to the customer. To ensure that only the best home service professionals are listed, Pro.com also collects verified customer ratings and reviews following the completion of every job.

Pro.com previously raised a $3.5M seed round from investors including Andreessen Horowitz, Madrona Venture Group, Redpoint, Bezos Expeditions, Two Sigma Ventures and Sherpa Ventures. To begin using the platform as a homeowner or home services provider, visit http://pro.com.

About Pro.com

Pro.com is a nationwide pricing engine for home projects. Through its large database of home services and its Pro matching algorithms, anyone can immediately get instant price estimates, find trusted professionals and schedule appointments online. Pro.com customers have access to vetted home service professionals in their marketplace. Customers are matched to the most trusted and experienced local professionals that best fits their needs and budget. Based in Seattle, Pro.com was founded by Matt Williams and his team of former Amazon executives and has raised $17.5M in Series A and seed funding from Maveron, Madrona Venture Group, Andreessen Horowitz, Redpoint, Two Sigma Ventures, Bezos Expeditions, and Sherpa Ventures. For more information, please visit: www.pro.com.

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