Aurora Capital Partners has acquired Tuscaloosa, Alabama-based Randall-Reilly LLC, a provider of B2B data and data-driven marketing services, media and events for the trucking, construction, agriculture and other industrial sectors. The seller was Investcorp. No financial terms were disclosed. As a result of the transaction, Randall-Relly CEO Brent Reilly and Shane Elmore, the chief operating officer, will remain in their positions. Houlihan Lokey provided financial advice to Randall-Reilly and Investcorp on the deal while William Blair & Co. did likewise for Aurora.
LOS ANGELES and NEW YORK, JUNE 5, 2017 – Aurora Capital Partners (“Aurora”), a leading middle-market private equity firm, today announced that it has completed the acquisition of Randall-Reilly, LLC (the “Company” or “Randall-Reilly”), the leading provider of B2B data and data-driven marketing services, media and events for the trucking, construction, agriculture and additional industrial markets. Aurora acquired Randall-Reilly from Investcorp, a global manager of alternative investment products. Key Company leadership, including CEO Brent Reilly and COO Shane Elmore, will remain in their respective roles. Terms of the transaction were not disclosed.
Founded in 1934 as a print media business, Randall-Reilly has evolved and emerged as the leader in data-as-a-service and data-driven marketing solutions for industrial end markets including heavy duty trucking, driver recruiting, construction equipment, agricultural equipment and machine tools. The Company’s unique data assets and highly customizable digital marketing solutions enable clients to identify and target prospects efficiently. The Company serves a blue-chip customer base of more than 4,400 clients, with its top 100 clients averaging more than 13-years in relationship tenure.
“Aurora’s operating resources and experience with companies in the software and information services sector make them an ideal partner for Randall-Reilly as we continue to evolve our business model and add new capabilities for our clients,” said Brent Reilly, CEO of Randall-Reilly. “We are tremendously proud of our team’s track record of innovation and believe the Company is at the cutting edge of data and data-driven marketing services in our industries. We look forward to working with Aurora to invest further in technology, talent and processes to generate best-in-class insights and outcomes for our clients.”
“Randall-Reilly’s proprietary data and data-centric approach to creating value for clients position it to benefit as more companies embrace data and analytics to drive business performance,” said Josh Klinefelter, a Partner at Aurora. “The Company’s market leadership, strong culture and reputation for delivering innovative solutions to its partners have fueled impressive growth and client loyalty. We are thrilled to be working with Brent and team to continue building out the Randall-Reilly platform.”
Houlihan Lokey served as financial advisor to Randall-Reilly and Investcorp, while Reed Smith LLP served as legal advisor.
William Blair & Co. served as financial advisor and Kirkland & Ellis served as legal counsel to Aurora.
Antares provided senior debt financing for the transaction.
Randall-Reilly is the leading B2B data provider in the industrial markets they service, including trucking, construction, agriculture, and select other markets. More than 4,400 clients utilize Randall-Reilly’s data and data-powered services and platforms to generate sales, marketing, and recruiting insights and measurable outcomes. Headquartered in Tuscaloosa, Alabama, the company also has offices in Charlotte, North Carolina, and Anniston, Alabama. Visit: www.randallreilly.com
About Aurora Capital Partners
Aurora Capital Partners is a leading private equity firm managing funds with total capital commitments of over $3 billion. Aurora focuses principally on control investments in middle-market companies with leading market positions, stable industry dynamics, attractive business model characteristics and actionable opportunities for growth in partnership with management. Aurora provides unique resources to its portfolio companies through its Strategy & Operations Program and its team of experienced operating advisors. Aurora’s investors include leading public and corporate pension funds, endowments and foundations active in private equity investing. For more information about Aurora Capital Partners, visit: www.auroracap.com.
Investcorp is a leading manager of alternative investment products and is publicly traded on the Bahrain Bourse (INVCORP). Investcorp focuses on generating investor and shareholder value through a disciplined investment approach in four lines of business: corporate investment, real estate, alternative investment solutions (formerly known as hedge funds), together with the recently added credit management business. Investcorp employs approximately 390 people across its offices in New York, London, Bahrain, Saudi Arabia, Abu Dhabi and Singapore. For more information about Investcorp, visit: www.investcorp.com.