New early-stage investor Day One Ventures emerges out of stealth


San Francisco-based seed and Series A investor Day One Ventures came out of stealth and announced its launch.

The firm would not disclose its fund size target, how much money it has raised or the identity of its LPs. But it said it has already made 14 investments, including Lvl5, which creates HD maps for self-driving cars; DigitalGenius, provider of machine learning technology for customer service; and Piper, an edtech company that manufactures a do-it-yourself computer kit for kids.

Day One Ventures is led by sole GP and founding partner Masha Drokova, an angel investor who previously was the PR director at Runa Capital, according to her LinkedIn profile.

The firm’s value-add services include helping its portfolio companies by spearheading their marketing and communications, which includes developing their PR strategy and helping the startups secure media coverage.

A firm spokesperson added in an email: “We don’t take additional equity or charge for any of this. … We also focus on investing in companies that have powerful stories worth telling, where we know PR will make an impact.”

Action Item: The firm’s website is at http://dayoneventures.co/

Source: Firm press release

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