Baird Capital’s Justrite buys Basic Concepts

Justrite Manufacturing Company, a portfolio company of Baird Capital, has acquired Basic Concepts. No financial terms were disclosed. Headquartered in Anderson, SC, Basic Concepts is a maker of portable and flexible spill containment solutions.


DES PLAINES, Ill., Jan. 28, 2014 – Baird Capital, the direct private investment arm of Robert W. Baird & Co., announced today that its U.S. private equity portfolio company Justrite Manufacturing Company, LLC (Justrite), has acquired Basic Concepts, Inc. (Basic Concepts), a global leader in the design and manufacture of portable and flexible spill containment solutions. The financial terms of the deal were not disclosed.
Justrite manufactures products specifically designed to help workers store, transfer, use and dispose of hazardous materials in a safe and convenient manner. Basic Concepts’ products will be combined with Justrite’s current offerings, resulting in an expanded spill containment product line.
“Basic Concepts creates durable and versatile spill containment products to help customers meet and exceed good manufacturing practices and regulatory requirements,” said Justrite CEO Mark McElhinny. “This acquisition allows us to further build out our product line and continue offering dependable solutions to our customers.”
“As organizations continue to create safe workplaces and adhere to strict environmental regulations, we believe Justrite answers a critical market demand,” said Andrew Brickman, Partner in Baird Capital’s U.S. private equity group. “This acquisition helps Justrite build on its position as a leading provider in the safety products industry.”
About Baird Capital
Baird Capital makes venture capital, growth equity and private equity investments in strategically targeted sectors around the world. Since 1989, Baird Capital’s U.S. Private Equity group has invested in growing and profitable lower-middle-market companies in the Business Services, Healthcare, and Industrial and Consumer Products sectors. Having invested in more than 270 companies over its history, Baird Capital partners with entrepreneurs and, leveraging its executive networks, strives to build exceptional companies. Baird Capital provides operational support to its portfolio companies through teams on the ground in Asia, a proactive portfolio operations team and a deep network of relationships which together strive to deliver enhanced shareholder value. Baird Capital is the direct private investment arm of Robert W. Baird & Co. For more information, please visit