TownHog.com, the San Francisco-based daily deals provider, has been acquired by BuyWithMe, the VC-backed daily deals startup. BuyWithMe has been on a roll in 2011, snapping up five other sites en route to the TownHog transaction. BuyWithMe is backed by VCs Bain Capital Ventures and Matrix Partners.
Purchases TownHog; Rapidly Expands Marketing Platform
Acquisition Brings the Total to Six for BuyWithMe in 2011
NEW YORK, Sep 09, 2011 — Leading national daily deals site BuyWithMe announced today its sixth acquisition of the year, the purchase of TownHog.com, a San Francisco-based daily deals provider. A venture of Dotblu Inc., TownHog has developed an extensive national footprint, merchant relationships and a significant and loyal consumer following since launching in 2009.
“TownHog’s success in the industry is notable,” said Jim Crowley, CEO of BuyWithMe, Inc. “They are a competitive force in multiple major markets around the country. We are excited to integrate their merchants and consumers into our ever-growing daily deal and merchant loyalty platform.”
“Integrating our consumer facing business with BuyWithMe’s powerful set of marketing tools will provide local merchants with increased exposure on sites most targeted to their potential customers,” said Song Kim, CEO of Dotblu. “BuyWithMe’s fundamental commitment to merchant success and to enabling ongoing loyalty is well aligned with our vision.”
BuyWithMe ( www.BuyWithMe.com ) launched in May 2009 and is one of the country’s leading group buying and social commerce companies. BuyWithMe allows local merchants and consumers to discover, interact and transact with each other and experience the best of what their city has to offer. The company’s marketing solutions allow merchants to create voucher-free customized loyalty and rewards programs that drive repeat, long-term engagement with their consumers and measure ROI. BuyWithMe currently operates in Austin, Boston, Chicago, Dallas, Houston, Los Angeles, New York, Philadelphia, Phoenix, San Diego, San Francisco, Seattle and Washington D.C.
For merchants looking for more information about working with BuyWithMe, and consumers who want to learn about the best offers in their city, visit www.BuyWithMe.com .
BuyWithMe 345 Hudson Street 13th Floor New York, NY 10014
About Dotblu Inc.
Dotblu Inc. has been a leading player in the daily deal space since 2009 through its consumer facing website TownHog.com, and its white label business, BluLabel (BluLabel.com). With a reach of over 50 million subscribers, Dotblu’s private label service makes up the largest network of daily deal sites. Local media companies behind these daily deal sites include Open Table, Cumulus Broadcast, CBS, the San Francisco Chronicle|SFGate, LIN Media, and Citadel, among others.