Cannabis tech platform MassRoots taps PE exec as CFO

Denver-based MassRoots Inc, a tech platform for the cannabis industry, has hired Robert Pullar as chief financial officer. Pullar was a managing director at Axis Private Equity Group LLC.


DENVER, Dec. 21, 2016 /PRNewswire/ — MassRoots, Inc. (OTCQB:MSRT), one of the leading technology platforms for the cannabis industry, is pleased to report it has recruited Robert “Bob” Pullar as Chief Financial Officer. Since November 2006, Mr. Pullar has served as Managing Director of Axis Private Equity Group, LLC, an investment firm focused on making equity investments in well-managed, profitable companies. He has negotiated leveraged buyouts, management buyouts, recapitalizations and equity investments with privately held businesses and subsidiaries or divisions of public companies.

“As we enter into the next phase of growth for MassRoots, we could not be more excited to welcome a candidate of Mr. Pullar’s caliber to our management team,” stated MassRoots CEO Isaac Dietrich. “His guidance and oversight of MassRoots’ financial model will be instrumental as we continue to execute on our business plan in an effort to attain profitability.”

“Over the past several decades, my main focus has been putting small companies on a solid financial track while preserving shareholder capital,” stated MassRoots CFO Bob Pullar. “I look forward to applying this expertise and knowledge to growing MassRoots’ revenues in a disciplined and prudent manner.”
Last week, MassRoots management hosted a conference call to discuss recent developments at the Company. To listen to the replay, please dial (toll free) (877) 660-6853 or (international) (201) 612-7415.

About MassRoots
MassRoots is one of the largest technology platforms for the regulated cannabis industry. The company’s mobile apps enables consumers to provide community-driven reviews of cannabis strains and products, enabling consumers to make educated cannabis purchasing decisions. MassRoots is proud to be affiliated with the leading businesses and organizations in the cannabis industry, including the ArcView Group and National Cannabis Industry Association. For more information, please visit