CITIC Capital China buys Trilogy International

CITIC Capital China Partners, the private equity arm of CITIC Capital Holdings Ltd, said April 18 that it acquired Trilogy International Ltd. Financial terms weren’t announced. Triloy, of New Zealand, own several natural beauty care and home fragrance brands, including Trilogy, ECOYA and Goodness.


CITIC Capital Completes Acquisition of Leading Natural Beauty and Home Fragrance Company – Trilogy International Limited

(Hong Kong, 18 April 2018) CITIC Capital China Partners, the private equity arm of CITIC Capital Holdings Limited (“CITIC Capital”), is pleased to announce that it has successfully completed the acquisition of Trilogy International Limited (“TIL Group”), a leading New Zealand-based company that owns several well-known natural beauty care and home fragrance brands. Pursuant to the completion, TIL Group has been delisted from New Zealand’s and Australia’s stock exchanges, respectively.

Hanxi ZHAO, Senior Managing Director of CITIC Capital, says: “We are delighted to become the new owner of TIL Group. The company owns remarkable brands in the beauty and lifestyle sectors, such as Trilogy, ECOYA, Goodness, Lanocreme, By Nature, as well as CS&Co, a leading distribution platform for beauty products in the New Zealand market. These brands advocate natural beauty and natural lifestyle, which corresponds to the desire of today’s consumers across the globe.”

”Over the coming months we will be working closely with the talented TIL management team, to map out next steps and strategies, and to continue to grow each of these businesses and enhance the footprints of its brands. We are intrigued by the opportunity ahead of us,” says ZHAO.

TIL Group CEO Angela BUGLASS, says: “This is a significant milestone for our company and I am excited by the change in the ownership and our future prospects. Trilogy is the leading brand in the natural facial skincare space, and its natural yet powerful, effective skincare products are loved by consumers globally. ECOYA brings luxurious home fragrance experiences, with its well-known candles crafted from natural waxes. Lanocreme and By Nature follow ‘Made in New Zealand’ philosophy, and bring skincare products with local features to overseas markets.”

“We will continue to grow our home markets in New Zealand and Australia, as well as to expand the global footprints for our brands. We will also continue to strengthen the CS&Co distribution platform. The company has tremendous growth potential, and also provides attractive career development opportunities for our people as we invest to grow. We are looking forward to taking TIL to the next level with the support of our new shareholder,” says BUGLASS. The company also announced two important appointments. Felix DANZIGER joins the TIL Board as a Director and Roy BROWN has been appointed as Chief Financial Officer. First NZ Capital served as financial advisor and MinterEllisonRuddWatts served as legal counsel to CITIC Capital. – End –
About Trilogy International Limited Trilogy International Limited is a cultivator of essential natural products and home fragrance brands including Trilogy, ECOYA, Goodness, Lanocreme and By Nature in New Zealand, Australia, and around the world. Its subsidiary CS Company Limited (CS&Co) distributes international beauty care and fragrances brands in New Zealand. For more information, please visit About CITIC Capital Founded in 2002, CITIC Capital Holdings Limited is an alternative investment management and advisory company. The firm manages over USD22 billion of capital across 100 funds and investment products through its multiple asset class platform covering private equity, real estate, structured investment & finance, and asset management. CITIC Capital has over 130 portfolio companies that span 11 sectors and employ over 820,000 people around the world. CITIC Capital’s private equity arm, CITIC Capital Partners, focused on control buyout opportunities globally, has completed over 50 investments in the past years in China, Japan, U.S. and Europe. The private equity arm currently manages USD4.7 billion of committed capital. For more information, please visit