ECS Tuning LLC, which is backed by Bertram Capital, has acquired Turner Motorsport LLC. Financial terms weren’t announced. Amesbury, Massachusetts-based Turner Motorsport develops, makes and retails high performance BMW parts and accessories.
WADSWORTH, Ohio, July 6, 2015 /PRNewswire/ — ECS Tuning, LLC (“ECS”), a leading global engineering and ecommerce retailer of European automotive performance parts and accessories, announced today the acquisition of Turner Motorsport LLC (“Turner Motorsport”), an industry leading ecommerce retailer for BMW performance parts and accessories.
ECS is one of the web’s most popular destinations for European car enthusiasts (www.ecstuning.com). The company is distinguished by its highly engineered proprietary products and ever-expanding parts catalog featuring more than 1.4 million SKUs for BMW, Audi, Mercedes-Benz, Mini, Porsche and Volkswagen. The addition of Turner Motorsport will make ECS a premier destination for BMW parts online and will enable both companies to offer a broader selection of high quality engineered solutions and enhancements for the BMW marketplace.
“Turner Motorsport has always been dedicated to providing customers with the highest quality performance parts and accessories for BMWs,” said Will Turner, founder of Turner Motorsport. “I have a lot of ideas for new products and I’m excited that as part of the ECS family, we can bring those to life more quickly and offer an even broader selection of products to BMW owners, enthusiasts and racers.” Turner confirmed that the Turner Motorsport Racing team will remain unchanged, with ECS and Turner Motorsport continuing as primary sponsors.
Turner founded Turner Motorsport in 1993 to provide enthusiasts with high performance products and accessories for their BMW. With its focus on customer service, leading performance products, and in-house R&D, the company has developed a noteworthy reputation in the marketplace for high quality products, many of which are featured on the championship-winning Turner Motorsport Racing team vehicles. Will Turner will remain with the company as president of the Turner Motorsport Division.
“ECS is thrilled to partner with Will Turner,” said Tom Demrovsky, co-CEO of ECS. “Will shares our passion for European cars and Turner Motorsport is an excellent addition to the ECS family that allows us to better serve our customers. In addition, we look forward to leveraging our combined R&D efforts to introduce more industry-leading products across all of our vehicle makes.”
“Will is widely respected in the BMW enthusiast and racing circles, and we’re excited that he’ll be part of the combined ECS and Turner Motorsport team. We also look forward to welcoming the additional expertise of the broader Turner Motorsport team to the ECS family,” added Brian Demrovsky, co-CEO of ECS.
Based in Wadsworth, Ohio, ECS is owned by Bertram Capital, the company founders, and management.
Headquartered in Wadsworth, Ohio, ECS is a leading global e-commerce platform for Audi, BMW, Mercedes-Benz, Mini, Porsche and Volkswagen automotive parts. The company offers a diversified product portfolio covering the full spectrum of genuine, aftermarket, and performance parts. ECS has a content-rich catalogue of more than 1.4 million parts from leading automotive brands, including its owned brands: ECS Tuning, Ziza, Alzor, Bremmen, and Schwaben. Visit www.ecstuning.com for more information.
About Turner Motorsport
Founded in 1993 in Amesbury, Massachusetts with a deep heritage in performance racing, Turner Motorsport is dedicated to developing, manufacturing and retailing high performance BMW parts and accessories. Visitwww.turnermotorsport.com for more information.
About Bertram Capital
With over $850 million in capital under management, Bertram Capital is a private equity firm targeting investments in lower middle market companies. By supplying flexible investment capital and committing a wealth of operational and strategic resources to each investment, we make it our core objective to move companies, management teams, and employees toward unlocking their full potential. Visit www.bcap.com for more information.