Johnny’s Fine Foods Closes New Financing

Winona Capital Management and Longview Merchant Banc have invested an undisclosed amount in Tacoma, Wash.-based Johnny’s Fine Foods. The company is a manufacturer and marketer of dry seasonings, bottled dressings and marinades. Winona Capital Management focuses on acquisitions and growth capital, and has offices in Chicago and Seattle. Longview Merchant Bank is based in Evanston, Illinois.

After studying the spice and seasoning category for over a year, Winona Capital Management (“WCM”) and Longview Merchant Banc, LLC (“LMB”) are pleased to announce they have invested in Johnny’s Fine Foods (“Johnny’s”), a Tacoma, Washington based manufacturer and marketer of premium dry seasonings, bottled dressings and marinades.

Founded at Johnny’s Restaurant in Fife, Washington in 1956, Johnny’s has successfully expanded from its well-known seasoning salts to a broad range of spices, dressings and marinades. Attracted to the company’s strong historical growth and avid customers, WCM will work with management to accelerate the expansion of Johnny’s products nationwide.

“Johnny’s fifty year brand heritage, industry leading products and strong team are a perfect match for Winona Capital,” stated Luke Reese, Managing Director of Winona Capital Management.

About Winona Capital Management
Winona Capital Management provides acquisition and growth capital to consumer goods and services businesses in the lower middle market. Winona partners with high energy, passionate executives who have a shared focus on sustained growth over long-term investment horizons. With offices in Chicago and Seattle, Winona Capital manages more than $125 million on behalf of its investors. For more information visit

About Longview Merchant Banc, LLC
Longview Merchant Banc, LLC, headquartered in Evanston, Illinois, is a lower middle market private equity firm focused on specialty manufacturing and food and beverage manufacturers, as well as niche business service companies. LMB partners with superior management teams to accelerate the growth and operational excellence of its portfolio companies.