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Metrix Capital invests in Superior Water Technologies

Metrix Capital Group said Thursday it has provided a growth capital investment to Superior Water Technologies Inc. Financial terms weren’t announced. Irvine, California-based Superior Water makes equipment for the municipal water industry throughout the Western U.S.


Anaheim Hills, CA (PRWEB) March 26, 2015
METRIX Capital Group, LLC, an Orange County based Venture Capital firm, has closed a transaction that provides Superior Water Technologies, Inc. the growth capital needed to increase their footprint in the Municipal water disinfection and treatment industry.
“We take water for granted, but the things that Mark and SWT are doing are cutting edge and I’m not sure that anyone in the industry has the reputation and quality of work that SWT has in So Cal.”, said Jeff Brannon, Managing Director of METRIX Capital Group, LLC. “We are thrilled to be a part of this journey.”
“These are exciting times here at Superior Water. Growth is robust, and our partnership with METRIX will allow us to continue the pace.” , said Mark Malmquist, President of SWT. “Together, we have the technology and financial strength to bring products to an industry hungry for solutions to the challenges of improving drinking water quality”
The superior performance of our products allows us to compete with, and out-pace, even the largest of the industry’s manufactures. SWT’s patented VORTEX water reservoir mixing and purification systems have proven to be the highest performing products available. Our water treatment chemical storage and metering systems are fast at becoming a ‘no equal’ specified product in the industry.
Water disinfection is one of the most important chemical processes on earth and required by law in every state. Superior Water Technologies provides expert services to this industry, and now, with METRIX as a partner, will be introducing new OSG products to this marketplace allowing SWT to become an industry leader in this technology.
“With the partnership of METRIX and SWT now in place, we expect to bring additional high performing products to market at a rapid pace. Yes, these truly are exciting times here at SWT, we are thrilled to be a new member of the METRIX family”
About Superior Water Technologies, Inc. – SWT manufactures premier quality equipment for Municipal water industry customers’ throughout the western US, with a goal of growth in to the full US marketplace and beyond. Our customers include many of the large and small agencies of our region, as well as other global industry manufacturers. Our recent sale of a pipeline chemical injection and mixing system to Orange County WD is one of the largest of its kind and replaced the equipment of a world leader in the industry.
SWT also partners with Parkson and MIOX Corporations to provide one of the most important technologies ever to come to the water industry. On-site Hypochlorite Generation, known in the industry as OSG, is a truly ‘green’ technology that replaces very toxic and dangerous chemicals used in water disinfection with a non-regulated and environmentally friendly process of making chlorine with only salt, water and electricity. This technology will eventually replace virtually all of the thousands of existing systems utilizing chlorine gas and concentrated liquid chlorine.