Compliance Science, which is backed by Edison Partners, has named Henry Bruce as chief marketing officer. Previously, Bruce worked at Centro LLC where he was vice president of product marketing. Based in New York City, Compliance Science is a provider of governance, risk management and compliance solutions for the financial services sector.
NEW YORK – July 20, 2015 – Compliance Science, a leading provider of governance, risk management and compliance solutions, today announced the appointment of Henry Bruce as Chief Marketing Officer.
In his new role, Mr. Bruce will be responsible for product and corporate marketing, as well as developing messaging, positioning and sales enablement. Based in the company’s New York office, Mr. Bruce will report to Jeffrey Lubitz, Chief Revenue Officer.
“We are focused on bringing in seasoned executives to scale our business and align our marketing, product and sales operations,” said Mitchel Kraskin, CEO, Compliance Science. “Henry has a proven track record of success in creating and implementing strategies that elevate financial technology firms to the next stage of development and position them for long-term growth.”
Mr. Bruce brings to the firm a demonstrated expertise in driving revenue through product marketing and developing company value propositions. Prior to joining Compliance Science, Mr. Bruce spent more than 25 years creating go-to-market strategies, sales models, integrated digital marketing programs and business relationships that drive successful client acquisition and topline revenue.
“The threat of insider trading and other employee misconduct to financial and professional services firms is greater than ever and Compliance Science is on the forefront of providing these firms the automated compliance tools they need to protect themselves,” said Mr. Bruce. “I look forward to working with the entire Compliance Science marketing, sales and product team to continue to provide the exceptional service Compliance Science is known for while communicating to potential clients how our firm can help them implement robust compliance programs.”
Mr. Bruce joins Compliance Science from Centro LLC, where he served as Vice President of Product Marketing, focused on implementing a pragmatic marketing framework, as well as content marketing and sales enablement. Prior to Centro LLC, he was the Founder and President of the Rock Annand Group where he was responsible for consulting to software technology and services firms on business strategy and developing and executing go-to-market initiatives. He has also served in various sales and marketing leadership capacities for firms including Industri-Matematik International, Optum, Ross Systems and Xerox. He earned his Bachelors of Arts in economics from Trinity College.
ABOUT COMPLIANCE SCIENCE
Compliance Science is a New York City based global leader in providing governance, risk management and compliance solutions to the financial services and professional services community. Clients including leading RIAs, broker-dealers, private equity firms, hedge funds, banks, pension plans, public companies, and professional services firms all of whom rely on Compliance Science to help protect them from the spectre of reputational damage and revenue loss from non-compliant activities. http://www.complysci.com.