Periscope Equity backs Strategic Pharma Solutions

Strategic Pharma Solutions has received an undisclosed investment from Periscope Equity. Centerfield Capital Partners provided subordinated debt and an equity co-investment in the transaction. Based in Raleigh, NC, SPS is a healthcare communications firm.


CHICAGO and RALEIGH, N.C., Jan. 6, 2015 /PRNewswire/ — Periscope Equity LLC, a Chicago-based private equity firm specializing in investing in small- to mid-sized business services companies, today announced that it has signed a definitive agreement to make a significant investment in Strategic Pharma Solutions, LLC (SPS), a Raleigh-based healthcare communications agency.

Founded in 2007, Strategic Pharma Solutions tailors communications solutions for pharmaceutical, medical device and biotechnology companies across the United States through its digital, scientific and creative offerings. The agency also specializes in brand strategy and market development for products coming to market or currently on the market.

Since its inception, Strategic Pharma Solutions has seen an 80 percent increase in staff, tripled its client base and doubled its revenue. Periscope Equity’s investment will help Strategic Pharma Solutions continue to focus on the agency’s offerings and expansion, at a time when the healthcare industry and its regulations are changing substantially.

“Our partnership with Strategic Pharma Solutions is extremely exciting at a time when the healthcare market is growing and changing,” said Steve Jarmel, principal at Periscope Equity. “We look forward to continuing to collaborate with Strategic Pharma Solutions to build exceptional value for the company and its clients.”

“Our decision to work with Periscope Equity will help foster an aggressive expansion of our product offerings and talent base, and will only further support our efforts in providing our clients with the best work possible,” said Paul Bonavita, president and chief executive officer of Strategic Pharma Solutions. “This collaboration is a clear win for Strategic Pharma Solutions, our clients and the future of our agency.”

The investment was supported by Strategic Pharma Solution’s senior management, who will continue in their current operating roles. In addition, Centerfield Capital Partners provided subordinated debt and equity co-investment. Additional terms of the investment were not disclosed.

About Strategic Pharma Solutions
Founded in 2007, Strategic Pharma Solutions, LLC is a Raleigh-based healthcare communications agency focused on bringing clients tailor-made, strategic solutions for their marketing and communications needs. Specializing in digital, strategy, scientific and creative, SPS boasts a scaled agency model that eliminates high overhead costs for our customers. With a dedicated staff of 25 persons and a network of more than 40 diverse industry experts, SPS is able to remain nimble and flexible in our approach while keeping the client top of mind in all that we do. For more information, visit

About Periscope Equity, LLC
Periscope Equity LLC is a Chicago-based, lower-middle market private equity firm focused exclusively on making significant investments in technology-enabled business services companies. Periscope targets companies with distinct paths of growth, differentiated service offerings, and strong cash flow generation. Providing financial capital, industry knowledge, and operational expertise, Periscope partners with proven management teams to grow businesses, both organically and through acquisitions.