Sentinel buys Corporate Visions

Sentinel Capital Partners has acquired marketing and sales messaging company Corporate Visions Inc. No financial terms were disclosed.


LARKSPUR, Calif. – June 1, 2015 – Corporate Visions, Inc., the leading marketing and sales messaging, content and skills training company, today announced that it has been acquired by Sentinel Capital Partners, one of the nation’s leading lower middle market private equity firms. The investment will provide Corporate Visions with the next infusion of capital it needs to continue its rapid industry growth and expansion plans. Terms of the transaction were not disclosed.

Over the last five years, Corporate Visions has grown at a compounded annual growth rate of 43 percent a year, including through both organic growth and four strategic acquisitions. The new partnership with Sentinel is designed to further boost the company’s aggressive expansion and product development plans, according to Joe Terry, CEO for Corporate Visions.

“It has been a great run, and we are grateful for the support we’ve received over the last five years and the success we’ve shared with our previous partner,” Terry said. “Now, we are looking to move from success to significance by adding products and services that improve the entire range of our clients’ customer conversations – whether they take place online or in the field – as well as expanding our market and global presence.”

“We are thrilled to be partnering with Corporate Visions,” said Paul Murphy, a partner at Sentinel. “It fits perfectly into our business services portfolio. Corporate Visions is a true market leader providing innovative solutions based on decision-making science that improves B2B marketing and selling conversation effectiveness. The company’s value proposition is not easily replicated by competitors.”

To learn more about Corporate Visions, please visit:

About Corporate Visions, Inc.
Corporate Visions is a leading marketing and sales messaging, content, and skills training company that helps global B2B companies create more sales opportunities, win more deals and increase sales profitability by improving the online and sales-led conversations companies have with customers. Companies engage Corporate Visions to help in three key areas:
· Developing compelling messages to break the status quo, differentiating their solution, justifying a purchase decision and protecting margins;
· Deploying that message through tools and visual stories to enable salespeople to engage multiple decision-makers across the buying cycle; and
· Delivering sales skills training that helps salespeople confidently use these messages and tools to create, elevate and capture more value in their customer conversations.

Corporate Visions helps clients such as ADP, Motorola, Philips, UPS, Cisco and others align marketing and sales with a repeatable approach for developing and delivering winning customer conversations.

For more information about Corporate Visions, visit or call 415-464-4400 or 800-360-SELL.