Sun Capital Partners Exits Sunrise Growers-Frozsun Foods

Sun Capital Partners has exited its investment in Sunrise Growers-Frozsun Foods. The company is a supplier of frozen strawberry products as well as a distributor and marketer of fresh strawberries. Terms of the private transaction were not disclosed.


Sun Capital Partners, Inc. (“Sun Capital”), a leading private investment firm
specializing in leveraged buyouts and investments in market-leading companies,
today announced that an affiliate exited its investment in Sunrise
Growers-Frozsun Foods (“Sunrise Growers” or the “Company”) concurrent with an
investment in the Company by an affiliate of Paine & Partners, LLC. The Company
is a leading supplier of frozen strawberry products as well as a distributor and
marketer of fresh strawberries. Terms of the private transaction were not

Headquartered in Placentia, California, Sunrise Growers` frozen berry operations
produce in excess of 130 million pounds of processed strawberry and other fruit
products annually, giving the Company the number one U.S. market share in frozen
strawberries. Since the investment by an affiliate of Sun Capital in June 2008,
Sunrise Growers has significantly improved growth and profitability through cost
saving initiatives, facility consolidations, key customer additions, new product
introductions, and business rationalizations. In addition, the Company
stabilized its grower base and completed several equipment upgrades that
meaningfully increased capacity.

“Sunrise Growers` continued success as a market leader has been fueled by a
disciplined commitment to strategic operational improvements, as well as
pursuing innovative and customer-focused solutions,” said Marc Leder, Co-CEO at
Sun Capital. “These efforts have contributed to excellent growth and improved
profitability, and the Company is well-positioned for future success.”

Sun Capital has strong experience in the food and beverage sector through
current affiliated portfolio companies Contessa Premium Foods, a leading U.S.
processor and distributor of premium seafood and frozen convenience meals;
Creekstone Farms, a processor of high-quality beef products; Harry’s Fresh
Foods, a producer of premium home-style refrigerated foods for the retail and
foodservice markets; and several former affiliated portfolio companies such as
Fearman`s Pork, Elan Nutrition, and Cangro.

About Sun Capital Partners, Inc.

Sun Capital Partners, Inc. is a leading private investment firm focused on
leveraged buyouts, equity, debt, and other investments in companies that can
benefit from its in-house operating professionals and experience. Sun Capital
affiliates have invested in more than 315 companies worldwide with combined
sales in excess of $45 billion since Sun Capital`s inception in 1995. Sun
Capital has offices in Boca Raton, Los Angeles, and New York, as well as
affiliates in London, Paris, Frankfurt, Luxembourg, Shanghai and Shenzhen. For
more information, please visit

About Sunrise Growers-Frozsun Foods

Sunrise Growers-Frozsun Foods is the leading strawberry processor in the U.S.
and one of the top marketers of frozen fruit and fresh strawberries. Recognized
for their award-winning private label retail and foodservice programs, the
Company is vertically integrated allowing control of product throughout the
supply chain. From specialty toppings to beverage bases and smoothies and a full
line of innovative frozen fruit products, Sunrise Growers-Frozsun Foods services
a wide range of retail, industrial and foodservice customers.

Stanton Public Relations & Marketing
Mike Riley, 646-502-3530

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