Nielsen-backed Pereg Ventures raises $25 mln with Fund I first close

Pereg Ventures LLC has raised $25 million with the first close of its first fund. The target for Pereg Ventures Fund I was not known. Nielsen, the information services company, has also invested in Pereg Ventures. The New York-based early-stage venture capital firm mainly provides Series A and B financing to B2B information services companies. Pereq has invested an undisclosed amount in RetailNext, which provides in-store analytics to retailers, and Zollo, which crowd-sources insights on consumer shopping behaviors.


NGP leads $30 mln round for RetailNext

RetailNext, a San Jose, Calif. provider of retail analytics, said Tuesday that it has raised $30 million in funding. Nokia Growth Partners led the round with participation from Activant Capital Group, August Capital, StarVest Partners, Commerce Ventures, Qualcomm Ventures, Tyco and American Express.

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