TSG to sell DenTek to Prestige Brands for $225 mln

TSG Consumer Partners has agreed to sell DenTek Oral Care Inc to Prestige Brands for $225 million. Sawaya Segalas advised TSG on the transaction. DenTek Oral Care Inc is a provider of oral care products.


San Francisco, CA– November 23, 2015 – TSG Consumer Partners LLC (“TSG”), a leading strategic equity investor in high-growth consumer brands, today announced it has entered into a definitive agreement with Prestige Brands Holdings, Inc. (“Prestige Brands”) (NYSE:PBH), a marketer and distributor of brand name, over-the-counter, and household cleaning products, under which Prestige Brands will acquire DenTek Oral Care, Inc. (“DenTek”), the worldwide leader in innovative oral care products.

Pierre LeComte, Managing Director at TSG, said, “We have great respect for David Fox and the other members of DenTek’s talented management team, and have greatly valued our partnership with them. Over the last five years, DenTek has significantly expanded its retail network across 30 countries and developed a leading position in several oral care categories. We are confident DenTek will continue to build on its momentum under Prestige Brands.”

David Fox, Chief Executive Officer and President of DenTek, said, “TSG Consumer has been an outstanding partner of ours during a period of accelerated growth at DenTek. TSG’s input regarding our new product development, sales and marketing activities, and acquisitions was immeasurable and we are grateful for their expert guidance.”

DenTek is a worldwide leader in innovative oral care products including floss picks, interdental brush cleaners, dental guards, disposable dental picks, braces care and dental repair products. DenTek products are available in over 30 countries worldwide and in retail stores across the U.S. including Walmart, Target, Walgreens, CVS, Rite Aid and Kroger.

The total purchase price for DenTek was $225 million on a debt-free, cash-free basis. It is anticipated by Prestige Brands that the transaction will close during the first half of calendar year 2016, subject to regulatory approvals.
Sawaya Segalas served as financial advisor and Sidley Austin LLP served as legal counsel to the sellers.

About TSG Consumer Partners
TSG Consumer Partners LLC is a leading investment firm with approximately $3 billion of assets under management, focused exclusively on the branded consumer sector. Since its founding in 1987, TSG has been an active investor in the food, beverage, restaurant, beauty, personal care, household, apparel & accessories, and ecommerce sectors. Representative past and present partner companies include vitaminwater, thinkThin, popchips, Muscle Milk, Yard House, REVOLVE Clothing, Stumptown Coffee Roasters, Pabst, Planet Fitness, Smashbox Cosmetics, Pureology, Sexy Hair, e.l.f. cosmetics and IT Cosmetics. For more information please visit www.tsgconsumer.com.