- Marktest supports media channels, agencies and advertisers to capture relevant data and convert it into actionable insights
- The company offers a suite of proprietary media planning, business intelligence and analytics tools
- The Founders of Marktest will continue to lead the business into its next growth phase and will co-invest alongside Ufenau
Ufenau has announced it has reached an agreement to acquire a majority stake in Marktest via Ufenau VII.
