The verdict is in: Spotify’s direct listing is an unqualified success


VCJ Venture Guest Column IPO
The Spotify logo is displayed after the stock began selling as a direct listing on the floor of the NYSE, in New York, April 3, 2018. REUTERS/Lucas Jackson.
By Rohit Kulkarni, SharesPost Spotify took an enormous gamble when it decided to directly list its shares on the NYSE in the largest deal of its kind. Unlike others, the company decided not to use the usual crowd of investment ...

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