Webster Capital has formed ShelterLogic Group, which comprises ShelterLogic, Sojag and RIO Brands. The newly combined group is a maker of outdoor products.
Waltham, MA (June 22, 2018) — Webster Capital is pleased to announce the formation of a new company, ShelterLogic Group, which brings together three leading companies in the outdoor category; ShelterLogic (www.shelterlogic.com), Sojag (www.sojag.ca/en) and RIO Brands (www.riobrands.com). The combined group designs and manufactures a wide array of products including shelter, shade, storage and seating under a portfolio of leading brands that includes ShelterLogic, Arrow (sheds), Sojag (gazebos), QuikShade (pop-up canopies), RIO Brands (beach chairs, umbrellas and outdoor furniture), as well as licensed brands Tommy Bahama and Margaritaville.
ShelterLogic Group’s products are sold through a diverse set of retailers including major home centers, mass merchants, specialty, farm and agriculture stores, warehouse clubs and online retailers. The company primarily distributes in North America and Europe.
Don Steiner, Webster Co-Managing Partner, said “After an extensive search, we identified two terrific companies in ShelterLogic and Sojag to combine with our original investment in RIO Brands.”
The newly united ShelterLogic Group brings a broader range of capabilities to its customers including quality manufacturing, increased financial resources, innovative product design and development and first-class customer service both in-store and online.
ShelterLogic is a global manufacturer and marketer of fabric-covered, steel frame shelters and canopies for diverse consumer and commercial applications, including sheds, garages, greenhouses and pop-up canopies. The company is headquartered in Watertown, CT and is led by Jim Raymond as CEO and Robert Silinski as President. For additional information please visit www.shelterlogic.com.
Sojag has been designing and marketing gazebos, sun shelters, solariums and patio furniture since 1993. As an industry leader, they are passionate about providing products which will transform your outdoor space, extend summer seasons and create an incomparable relaxing atmosphere. The company is headquartered in Brossard, Quebec and is led by Yves Gagné as CEO. For additional information please visit www.sojag.com/en.
About RIO Brands
Rio Brands was founded in 1947. Since its inception, the company has been committed to service, quality and innovation. The Company believes in bringing fashion and quality to beach and backyard furniture. RIO holds numerous patents and builds products to the highest quality standards in the industry. It is headquartered in West Conshohocken, PA and is led by Ira Cohen as CEO. For additional information please visit www.riobrands.com.
About Webster Capital
Founded in 2003, Webster Capital is a private equity firm that invests in the branded consumer and healthcare services industries and provides equity financing, expertise, and a broad contact network for management buyouts and growth capital. Webster is currently investing its third fund and has raised over $900 million of capital. For additional information on Webster Capital, please visit www.webstercapital.com.