PE-backed WeCommerce collects C$33.7m for acquisitions

WeCommerce Holdings, a Victoria, British Columbia-based owner of brands in the Shopify partner ecosystem, including Pixel Union Design, has closed a C$33.7 million bought deal financing.

WeCommerce Holdings, a Victoria, British Columbia-based owner of brands in the Shopify partner ecosystem, including Pixel Union Design, has closed a C$33.7 million bought deal financing. The proceeds will be used for acquisitions and other priorities. WeCommerce’s backers include Freemark Partners, Saltwater, Syrus Partners and Tiny Capital.

PRESS RELEASE

WeCommerce Announces Closing of $33.7 Million Bought Deal Financing

July 07, 2021

VICTORIA, British Columbia–(BUSINESS WIRE)–WeCommerce Holdings Ltd. (TSXV:WE) (“WeCommerce” or the “Company”) is pleased to announce that the Company has closed its previously announced bought deal financing (the “Offering”).

The Company issued a total of 2,810,000 class A common shares (the “Shares”) of WeCommerce, at a price of $12.00 per Share (the “Offering Price”), which included 310,000 Shares issued pursuant to the partial exercise of the over-allotment option, for gross proceeds of approximately $33.7 million.

The Shares were offered on a bought deal basis by a syndicate of underwriters led by TD Securities Inc. and Canaccord Genuity Corp. (the “Lead Underwriters”) and Raymond James Ltd. and Stifel Nicolaus Canada Inc. (together with the Lead Underwriters, the “Underwriters”).

In connection with the Offering, the Company paid the Underwriters a cash fee of 6% of the aggregate gross proceeds raised from the Offering.

The Company intends to use the net proceeds of the Offering for strategic acquisitions and for working capital and general corporate purposes.

The Company previously announced that two significant shareholders of the Company, Tiny Capital Ltd. and Freemark Partners Holding Company (together, the “Private Sale Purchasers”) have agreed to enter into a private sale agreement with Ben Moore currently CEO of the Company’s subsidiary, Pixel Union Design Ltd. to purchase from Moore an aggregate of 41,667 Shares at the same price per Share as the Offering Price (the “Private Sale”). The Private Sale is expected to close in the coming days.

The securities offered have not been and will not be registered under the United States Securities Act of 1933, as amended, as amended, or applicable state securities laws, and may not be offered or sold in the United States absent registration or an applicable exemption from the registration requirements. This news release shall not constitute an offer to sell or the solicitation of an offer to buy any securities in any jurisdiction.

About WeCommerce Holdings Ltd.:
WeCommerce is a holding company that owns a family of companies and brands in the Shopify partner ecosystem, including Pixel Union, Out of the Sandbox, Yopify, SuppleApps, Rehash, Foursixty and Stamped. The Company’s primary focus is to build, grow and acquire businesses that serve the Shopify Partner ecosystem. These businesses consist largely of Software as a Service, Digital Goods and Services businesses. Generally, these businesses build Apps and Themes and run Agencies that support Shopify merchants.

WeCommerce is focused on acquiring businesses with growth potential, a sustainable competitive advantage and that are, or have the potential to become, a leader within their particular market. The Company targets businesses within the Shopify ecosystem due to its confidence in the Shopify platform, the fragmented nature of the ecosystem and the attractive economics that the businesses generally exhibit. As one of Shopify’s first partners since 2010, WeCommerce believes it is well positioned to continue to identify acquisition opportunities in the Shopify Partner ecosystem.