ShopRunner Acquires ShopSanity

ShopRunner, the online shopping returns service, will buy California-based ShopSanity, the order tracking service. ShopSanity describes itself as self-funded. ShopRunner is majority owned by Michael Rubin, who bought the stake from eBay after the online auctioneer acquired GSI Commerce.


New York (February 8, 2012) – ShopRunner (, a members-only online shopping program that offers exclusive benefits, including free 2-day shipping and free returns, announced today that it will acquire ShopSanity (, an innovative service that helps keep consumers organized by tracking orders and aggregating receipts across retailers. With the acquisition, ShopRunner will fold even more value into its member services, making online shopping even more convenient for busy consumers looking to save time and money.

As part of the agreement, all ShopSanity employees will join ShopRunner. ShopSanity co-founders, John Rodkin and Leo Chang, will hold executive-level roles as chief product officer and chief technology officer, respectively. The acquisition provides ShopRunner a west coast presence expanding into Silicon Valley, the ideal location to attract industry leading talent to build out the product management and engineering teams.

“ShopRunner and ShopSanity share a common vision of saving shoppers time and money” said Michael Golden, president of ShopRunner. “I am impressed with John and Leo’s success in past entrepreneurial endeavors, as well as the entire ShopSanity team who rapidly and efficiently built a useful service for consumers and a personalized data platform for retailers. The acquisition of ShopSanity brings this significant talent to the ShopRunner roster, and introduces added value to our service as a leading shopping solution for both retailers and consumers.”

The acquisition will serve to accelerate the development of ShopRunner’s innovative product suite. Rodkin and Chang will lead ShopSanity’s integration into ShopRunner’s product offerings and develop new consumer applications to improve the online and in-person shopping experience, including mobile, web and store applications, payment facilitators and personal shopping accounts, all underpinned by a personalized data platform.

“We are excited to join ShopRunner, which is a well-funded start-up with an ambitious culture and impressive results,” said Rodkin. “We look forward to working together to build superior products that shoppers love and driving significant incremental business to retailers.”

Rodkin and Chang have successfully partnered for the development of a series of venture-backed e-commerce, advertising and marketing optimization companies, founding ShopSanity in 2011. Currently based in San Carlos, Calif., ShopSanity will continue to operate as usual until the plans for ShopRunner’s new Silicon Valley location are finalized.

About ShopRunner
ShopRunner is a members-only online shopping service that offers time-starved consumers unlimited, free two-day shipping with no minimum order size, and free shipping on returns across a wide selection of today’s most popular retailers. ShopRunner members also receive access to exclusive deals that can be combined with fast, free shipping. ShopRunner’s growing retail network includes relationships with America’s most sought-after brands, including Lord & Taylor, Toys“R” Us, American Eagle Outfitters, Sports Authority, GNC,, inc., Domino’s Pizza, PetSmart and , with millions of products in clothing, baby, beauty, electronics, movies, sporting goods, pets, toys, video games, luggage, automotive and more. For more information, or to try ShopRunner free for 30 days, visit .