Catalyst Investors sells Advantage Business Media to Owner Resource Group

Growth equity firm Catalyst Investors has sold B-to-B media portfolio company Advantage Business Media to Owner Resource Group, an Austin, Texas-based private investment firm. Catalyst originally acquired ABM from Reed Elsevier in 2006.

PRESS RELEASE

Growth equity firm Catalyst Investors announced the sale of B-to-B media portfolio company Advantage Business Media (ABM) to Owner Resource Group, LLC (ORG) an Austin, Texas-based private investment firm. Catalyst originally acquired ABM from Reed Elsevier in 2006.

ABM is a full-service digital marketing and information services company providing up-to-the-minute, targeted and relevant editorial content to professionals across the science, design, manufacturing and communication markets. ABM delivers its content through a wide range of media solutions, including daily e-newsletters, branded websites, webcasts, videos, white papers, print media, conferences and live events. Publications include Electronic Component News, Manufacturing Business Technology, Product Design & Development and Wireless Week, among others.

“The Advantage team effectively navigated through the financial downturn and the business was able to succeed by transitioning from print-centric to digital. When Catalyst originally invested in the company, ABM’s digital revenue was about 11 percent of total revenue and now it is nearly 50 percent,” said Gene Wolfson, partner with Catalyst Investors. “We believe ORG will help Advantage continue its digital evolution and find new opportunities to grow the business.”

“ABM will make a great partner. As a leader in its industry, we’re proud to support the company as it continues to provide relevant and valuable information to its audience and serve its outstanding customers,” said Jonathan Gormin, Managing Director of Owner Resource Group.

About Catalyst Investors
Catalyst Investors is a growth equity firm focused on technology-enabled services including cloud computing, wireless infrastructure and digital media. Founded in 2000 and investing its third fund, Catalyst draws on its deep sector expertise and extensive network of industry leaders to work in true partnership with management to create long-term value. The firm makes both minority and majority investments of up to $40 million in rapidly growing companies. Catalyst is based in New York City. For more information, please visit http://www.catalystinvestors.com.

Owner Resource Group, LLC
Owner Resource Group is an Austin, Texas based private investment firm founded to bring superior outcomes to privately held businesses. We make investments that enable business owners and management teams to pursue their objectives and accelerate the growth of their companies in a disciplined manner. We appreciate an owner’s need for fairness, certainty, flexibility and confidentiality when considering a transaction. After a transaction, our philosophy is to align our interests with management to support the existing culture and the continued growth of the business.

We can be most helpful to businesses with annual revenue greater than $15 million and the following aspirations:
» Business owners hoping to achieve a full or partial exit
» Businesses looking to expand their capabilities, offerings or geographic reach (through organic growth or by acquisition)
» Management teams that would like to establish or increase their ownership in a business

For additional information, please visit www.orgroup.com.

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