Guardian Capital buys Hyper Pet

Guardian Capital Partners acquired the assets of Wichita, Kansas-based Hyper Pet, which makes dog toys, pet collars and leashes and other products. PNC Bank provided a senior loan facility and Centerfield Capital Partners provided subordinated debt and equity for the transaction.

Press Release

Guardian Capital Partners, a private investment firm located in suburban Philadelphia, is pleased to announce it has acquired the assets of Rose America Corp (d/b/a Hyper Pet). Hyper Pet (, located in Wichita, KS, is a leading innovator in the dog toy category with a highly recognizable brand and has won multiple industry awards for product development and design. In addition to dog toys, the company also designs, manufactures and markets pet collars and leashes and other useful pet products under the Hyper PetTM brand, PetWearTM brand and private label.

Guardian Capital Partners has been proactively seeking to make investments in the pet products sector; an industry that has grown to $61 billion in 2015 with a 4.5% CAGR over the last five years and is comprised of approximately 85 million pet owners in the U.S. alone. Guardian structured and led the transaction, and also brings to the company its robust operating partner network, several new outside board members and other professional, customer and sourcing relationships.

Peter Haabestad, Co-Founder and Managing Partner of Guardian Capital Partners, who led the transaction for Guardian states, “Hyper Pet is a category leading innovator in the pet products space; we look forward to partnering with the entire Hyper Pet executive management team and bringing the necessary resources, guidance and governance to further develop and accelerate the company’s growth strategy.” Randy Woods, CEO of Hyper Pet adds, “We have had a successful 30+ year run under the prior family-owned structure of the company. We are thrilled to partner with Guardian Capital Partners and to embark on the next chapter of growth for the benefit of the company and our valued consumers.” Chad Clark, Vice President of Guardian also adds, “It was a pleasure to work with Randy and the executive team of Hyper Pet on this transaction. The ever-growing pet industry is in need of novel, innovative products that allow pet owners to interact in a meaningful way with their pets and Hyper Pet is well positioned to capitalize on this opportunity by expanding its product development pipeline, product breadth and channel partners.”

The law firm DLA Piper LLP provided legal services and Marcum LLP provided accounting and tax diligence services to Guardian. PNC Bank provided a senior loan facility and Centerfield Capital Partners provided subordinated debt and equity for the transaction.

For more information about the transaction, contact Peter Haabestad or Scott Evans at Guardian Capital Partners at (610) 263-0103.

About Guardian Capital Partners (

Guardian Capital Partners is a private equity firm based in suburban Philadelphia that makes control investments in lower middle market consumer products, niche manufacturing and specialty service companies. Guardian partners with management teams to provide equity capital to lead leveraged buyouts, recapitalizations and divestitures of family-owned businesses and non-core divisions of larger corporations. The private equity experience and complementary skill sets of the Guardian team provide a unique combination of operating and finance capabilities resulting in certainty of execution and meaningful long-term value creation for its portfolio companies.

Guardian Capital Partners Disclosure: Guardian Capital Partners is a Pennsylvania based investment advisor registered with the Securities and Exchange Commission under the Investment Act of 1940. Market conditions can vary over time and past fund performance does not guarantee future fund results.

About Hyper Pet LLC (

Hyper Pet™ is an industry leading interactive pet toy and accessory company celebrating over 30 years in the pet industry. Hyper Pet™ is proud to be recognized as a forerunner in quality, design and customer service. Visit Hyper Pet at to view its entire line of innovative, award winning interactive dog toys.