Encore promotes Shen to MD

Encore Consumer Capital has promoted Bill Shen to managing director. Shen joined Encore in 2008 as a vice president.



Encore Consumer Capital, a private equity firm that invests in leading consumer products companies, is pleased to announce the promotion of Bill Shen to Managing Director.

Bill joined Encore in 2008 as a Vice President. Since then he has made meaningful contributions within the firm, and has also been a visible presence in the industry. Bill played an important role in Thanasi Foods, which was sold last year to Conagra Brands. He currently serves on the boards of Ancient Harvest, Brownie Brittle, California Splendor, and Navitas Organics. Bill began his career at Swander Pace & Company advising clients in the consumer products industry. He received his B.A. from Stanford University.

“Bill has been a key contributor to Encore over the last 10 years. He is a leader in the natural foods industry as a trusted advisor and partner to entrepreneurs. We are excited to promote him to Managing Director,” said Robert Brown, Managing Director of Encore.

Encore is also promoting Paul Rivenburgh to Senior Associate. Paul joined Encore in 2016 as an Associate. He has assumed increasing responsibilities and has become an integral member of the investment staff at Encore, working closely with Thanasi Foods and Cece’s Veggie Co. Paul was previously with Freeman Spogli & Co. and received his B.A. from the University of Pennsylvania.

About Encore Consumer Capital
Encore Consumer Capital is a San Francisco-based private equity investment firm focused on the consumer products industry. The firm has raised over $600 million in committed equity capital and has invested in 27 platform companies. Encore is currently investing out of its $260 million third fund, which closed in 2015. The firm targets companies with between $10 million and $100 million in annual revenues where Encore’s strong operating expertise in strategy development, brand marketing and distribution expansion can help drive performance.