Generation Brands Files for Chapter 11

Generation Brands, a Cary, N.C.-based provider of lighting fixtures and ceiling fans for the building construction and home improvement industries, has filed for Chapter 11 bankruptcy protection. The company also said that it has agreed on a prepackaged restructuring, which would eliminate $150 million of debt and bring in $20 million of new equity funding from existing sponsor Quad-C Management.


Generation Brands, a leading provider of lighting fixtures and ceiling fans for the building construction and home improvement industries, and certain of its subsidiaries today filed voluntary petitions to implement an agreed restructuring of its balance sheet under Chapter 11 of the U.S. Bankruptcy Code. The Company has already received the required acceptances of its pre-packaged plan of reorganization from its lenders and noteholders, who voted strongly in favor of the plan. Creditors, other than the Company’s lenders and noteholders, will not be impaired by the plan. The Company expects to successfully complete the restructuring of its balance sheet and emerge from Chapter 11 by the end of January.

This consensual restructuring will sharply reduce debt and interest payments, better positioning the Company for the current economic climate, and to capitalize on opportunities both in the current market and emanating from the recovery of the housing industry and the economy at large.

“We are obviously very pleased that after reviewing our business and our business plan, our lenders and noteholders approved our restructuring plan. This vote of confidence means a great deal to both the management and employees of our company and we believe it should be viewed by all of our constituents as the positive resolution that it is for our company,” said President and Chief Executive Officer T. Tracy Bilbrough. “With our lenders and noteholders standing firmly behind us, we expect our stay in Chapter 11 to be short and relatively painless.”

Mr. Bilbrough continued, “Our operating businesses have continued to perform well during one of the worst housing downturns in memory. Our capital structure has been the issue, not our operations. We believe that the increased financial flexibility and liquidity that this restructuring provides will enable us to become an even stronger company. Today’s action is not only the quickest and most effective way to restructure our debt, it also provides us with the opportunity to better serve our customers and grow our company. We intend to continue all planned investments in new product development and customer programs. It will be business as usual during our brief restructuring.”

Under the terms of the proposed restructuring plan, the Company will eliminate more than $150 million in debt, resulting in greater free cash flow due to lowered interest payments. The terms of the proposed pre-packaged plan of reorganization also call for all suppliers and service providers to be paid in full and all employee obligations to be honored. Additionally, the Company said that in connection with the proposed restructuring, Generation Brands will receive a new $20-million equity investment from its principal shareholder, Quad-C Management, Inc., upon emergence from Chapter 11. When Generation Brands emerges from the Chapter 11 restructuring, it expects to have more than $30 million in liquidity and no debt maturities until 2014.

In conjunction with the filing, the Company has also received commitments for a $20-million debtor-in-possession (DIP) revolving credit facility from its current revolving lenders, led by BNP Paribas as agent. When approved by the bankruptcy court, this financing will be available to fund post-petition operating expenses and to ensure that the Company can continue to meet its obligations to employees, customers, and suppliers during the Chapter 11 process.

“We appreciate the continuing support of Quad-C and the confidence in our business demonstrated by all of our key constituents,” said Mr. Bilbrough. “With our stronger capital structure, enhanced balance sheet and significant liquidity, we can assure our customers of our continued commitment to deliver innovative design and quality products and services for many years to come.”

In an effort to make its brief Chapter 11 restructuring as seamless as possible for its employees, sales agents, customers and suppliers, the Company filed eleven “first-day motions.” Together, these motions are designed to ensure uninterrupted operation of Generation Brands’ businesses, including permission to pay suppliers in the ordinary course of business, continuation of existing customer programs and warranties, and commission and royalty payments to sales agents and designers. The Company anticipates that these first-day motions will be heard and approved early next week.

The Company filed its voluntary petitions in the U.S. Bankruptcy Court for the District of Delaware in Wilmington. The Company was advised in connection with its pre-packaged Chapter 11 financial reorganization by White & Case LLP and Barclays Capital.

For further information, please contact the Company’s information line at 866-360-3479, which is staffed live Monday to Friday between 8:30 a.m. and 6 p.m. Eastern Standard Time, or visit the Company’s restructuring website at

About Generation Brands

Generation Brands is one of America’s leading companies serving the lighting, electrical wholesale, home improvement, home decor, and building industries. The company has an outstanding portfolio of fashionable and functional lighting fixtures, ceiling fans, and decorative products that provide value and growth for our customers and end-users. Our success is derived from our ability to serve our customers and end-users with superior service, leading edge design, and outstanding quality. We continue to increase marketing investments and develop operating and product synergies that enhance our value to the many markets we serve.