H.I.G. Capital has completed strategic investments in Grupo NZN and Click Jogos, both Brazil digital media businesses. As part of the transaction, NZN and Click Jogos will merge.
H.I.G. Capital, LLC (“H.I.G.”), a leading global private investment firm, announced today that its Brazilian affiliate has completed strategic investments in Grupo NZN (“NZN”) and Click Jogos (“CJ”), two of the largest players in the digital media space in Brazil. As part of the transaction, NZN and Click Jogos will merge.
Founded in 2000, NZN is among the top 10 most accessed web properties in Brazil, with nearly 30 million monthly unique visitors. The Company is a digital content leader in technology, software guides, game reviews, general curiosities and TV show news. Its portfolio of websites includes Baixaki, Superdownloads, TecMundo, Mega Curioso, Baixaki Jogos, Minha Série and Em Resumo.
Founded in 2004, Click Jogos curates and creates entertainment content. The Company is the largest website for Kids & Teens, offering 20,000 free-to-play games in 350 unique categories for PC and mobile. With more than 15 million monthly unique visitors, Click Jogos has one of the largest inventories for internet advertising, ranging from traditional banners to in-game ads.
Gui Barthel, CEO and founder of NZN commented: “Click Jogos is a perfect fit for us. We will be able now to enter the fast growing segment of online and mobile gaming especially in the kids and teens audience. Together with H.I.G. expertise and help, I am confident this transaction will vault the company to the next level.”
Andreas Diegues, founder of Click Jogos added: “We are excited to join forces with NZN to reach our goal of becoming one of the largest digital media powerhouses in Brazil.”
Fernando Marques Oliveira, Head of H.I.G. Brasil and H.I.G. Latin America, said: “Both entities are leaders in their specific segments in a high growth market. We are excited to support this powerful combination of two leading businesses and drive innovation in the digital advertising industry.”
Founded by Gui Barthel, NZN is the leading digital content producer covering technology, software, game reviews, general curiosities, and TV shows news and reviews. Offering unique advertising solutions, the Company has 150 employees between its headquarters in Curitiba and its satellite office in São Paulo. For more information, please refer to NZN corporate website at www.gruponzn.com.
About Click Jogos
Founded by Andreas Diegues, Click Jogos curates and creates entertainment content offering the largest free-to-play online and mobile gaming platform in Brazil. Targeting the Kids & Teens audience, the Company has approximately 15 mm monthly unique visitors and 30 employees between its headquarters in São Paulo and its Birigui office. For more information, please refer to Click Jogos website at www.clickjogos.com.br.
About H.I.G. Capital
H.I.G. is a leading global private equity investment firm with more than $15 billion of equity capital under management. Based in Miami, and with offices in Atlanta, Boston, Chicago, Dallas, New York, and San Francisco in the U.S., as well as international affiliate offices in London, Hamburg, Madrid, Milan, Paris, and Rio de Janeiro, H.I.G. specializes in providing capital to small and medium-sized companies with attractive growth potential. H.I.G. invests in management-led buyouts and recapitalizations of profitable and well managed manufacturing or service businesses. H.I.G. also has extensive experience with financial restructurings and operational turnarounds. Since its founding in 1993, H.I.G. invested in and managed more than 200 companies worldwide. The firm’s current portfolio includes more than 80 companies with combined sales in excess of $30 billion. For more information, please refer to the H.I.G. website at www.higcapital.com.