PE-backed ECM Industries taps Masino as CEO

ECM Industries, which is backed by Genstar Capital, has named Mike Masino as CEO. ECM Industries’ current CEO David Scheer will transition to executive chairman. The appointments became effective November 5, 2018. Based in Menonomee Falls, Wisconsin, ECM Industries is a maker and provider of electrical products for construction, maintenance, lighting, irrigation, landscape supply and gas utility markets.


MENONOMEE FALLS, Wis., Nov. 6, 2018 /PRNewswire/ — ECM Industries which consists of a portfolio of leading industry brands serving the electrical maintenance and repair, lighting, gas utility, and irrigation markets today announced the appointment of Mike Masino as Chief Executive Officer. Current Chief Executive Officer David Scheer will be transitioning to the role of Executive Chairman. The changes are effective November 5, 2018.

Under Scheer’s leadership, the company has undergone a major transformation since the divestiture from Actuant Corporation in 2013. Under private ownership, including the current private equity sponsor, Genstar Capital, the company has grown dramatically by repositioning its brand portfolio, acquiring six market-leading companies, and making critical investments in infrastructure, technology, and multi-channel sales and marketing resources. ECM Industries was formed in August 2018 when Brunswick Corporation acquired Power Products’ Marine and Mobile Division, and the remaining Electrical Construction and Maintenance Division was rebranded as ECM Industries.

Scheer commented, “Mike is uniquely qualified to lead ECM moving forward. He has been with Gardner Bender and Power Products totaling over 15 years and has been a key leader integrating our 2 most recent acquisitions, Bergen Industries and King Innovation. Mike knows our business and understands the needs of our customers and has built an organization to take advantage of opportunities in multiple sales channels and diverse end markets. In addition, Mike is a problem solver, and he is dedicated to our customers’ success. I am very excited for him to take ECM to the next level and look forward to working with Mike and the executive team in my new role.”

“I want to thank David, the entire ECM team, Genstar, and our Board of Directors for their confidence in me,” said Masino. “I rejoined Gardner Bender in 2014 because of David’s vision for the future and the renewed emphasis on growth. It has been a remarkable experience helping to build the business during the last 5 years, and I am very excited in my new capacity to continue this journey.”

About ECM Industries:
ECM Industries ( brands include Gardner Bender, Sperry Instruments, Bergen Industries, King Innovation, and Calterm. ECM Industries’ brands have been supplying electricians, do-it-yourselfers, contractors, and maintenance technicians with a wide variety of innovative products for over 50 years. The ECM Industries brands are widely stocked and distributed through leading North American wholesalers, retailers, catalogs, and e-commerce distributors.

About Genstar Capital:
Genstar Capital ( is a leading private equity firm that has been actively investing in high quality companies for 30 years. Based in San Francisco, Genstar works in partnership with its management teams and its network of strategic advisors to transform its portfolio companies into industry-leading businesses. Genstar currently has approximately $10 billion of assets under management and targets investments focused on targeted segments of the financial services, software, industrial technology, and healthcare industries.