PE-owned CROSSMARK appoints ex Walmart EVP for board of directors

CROSSMARK, a portfolio company of Warburg Pincus, has added Duncan Mac Naughton to its board of directors. Mac Naughton is a former executive vice president and chief merchandising officer of Walmart U.S. at Wal-Mart Stores. Headquartered in Plano, Texas, CROSSMARK is a provider of sales and marketing services for the consumer goods sector.


PLANO, Texas, May 26, 2015 /PRNewswire/ — CROSSMARK, a leading sales and marketing services company in the consumer goods industry, has named Duncan Mac Naughton to its board of directors.

Mr. Mac Naughton served as Executive Vice President and Chief Merchandising Officer of Walmart U.S. at Wal-Mart Stores Inc. until November 2014 where he oversaw all merchandise categories across more than 3,700 stores in the U.S. business. Under his leadership, the company intensified its shopper-centric focus through initiatives that improved on-shelf availability of products, as well as a more collaborative joint business planning process with suppliers.

Previously he served as Executive Vice President of Marketing & Merchandising at SUPERVALU Inc. as well as holding executive leadership positions at the New Albertsons Inc. and HEB Grocery Company. Prior to HEB, he spent 13 years with Kraft Foods, where he demonstrated leadership in key areas such as category sales management and planning, sales strategy, brand and product development, trade planning, and strategic food marketing and business planning.

“We’re privileged to have Duncan join the CROSSMARK board, bringing extraordinary retail industry experience and leadership from both a manufacturer and retailer perspective”, said CROSSMARK CEO Steve Schuckenbrock. “His insight and expertise will be highly valued as our company continues to drive innovation and build unique capabilities centered around consumer purchase behavior, enabling us to deliver smarter solutions for our clients and customers to grow their businesses faster.”

Mr. Mac Naughton stated, “I have always respected the CROSSMARK organization. The people at all levels have consistently demonstrated leadership, collaboration and excellence in driving our industry forward. I’m excited to work with the team in helping the company increase shareholder value by driving continued growth for its clients and customers.”

CROSSMARK is a leading sales and marketing services company that provides growth solutions for consumer-branded suppliers and retailers. For more than 100 years, CROSSMARK has helped the world’s most powerful brands achieve their business objectives across major classes of trade. Expertise includes Headquarter Sales, Retail Merchandising, Retailer Solutions, Shopper and Consumer Engagement, In-Store Events, Experiential Marketing, Shopper Marketing, In-Store Data Collection & Field Intelligence, and Analytics & Insights.

CROSSMARK is majority owned by Warburg Pincus, a leading global private equity firm focused on growth investing. Headquartered in Plano, Texas, CROSSMARK employs over 40,000 people throughout the U.S., Canada, Mexico, Australia and New Zealand.